Mark Aaron Polger is an academic librarian and instructor who has been working in libraries for 30 years. He received his MLIS degree almost 20 years ago and has worked as a Children’s Librarian, Medical Librarian, and Cataloguer in public, hospital, and academic libraries. Currently, he is the First Year Outreach Librarian at the College of Staten Island, City University of New York (CUNY).
At the College of Staten Island, his responsibilities include promoting library services and resources to first year students. He is also responsible for coordinating CLUE library workshops (credit-based workshops for first year students) and teaches LIB 102 (Beyond Google: Research for College Success), the Information Literacy course taught in the department. He is also the liaison to the English and Psychology departments and provides library instruction to first year classes in those disciplines.
Polger’s research interests include library marketing, outreach, and user experience design. He is most interested in how users interact with the library’s physical and virtual spaces; library web site vocabulary, library signage, and library promotional materials are just a few examples. He has written and presented on topics ranging from library marketing strategies, faculty outreach, Information Literacy marketing campaigns, library jargon, and library signage.
Mark is active in LLAMA as the Chair of the PR Xchange Committee as well as the co-chair of the Annual PR Xchange Awards Competition. This awards competition is a library public relations contest, sponsored by the Marketing and Communications Community of Practice of LLAMA
Locally, he co-chairs meetings in New York City for ACRL National’s Library Marketing and Outreach Interest Group. He is also a member of the planning committee of the Library Marketing and Communications Conference (LMCC), an annual conference sponsored by Amigos Library Services.
At his institution, he is co-chair of the LACUNY (Library Association of the CUNY) Library Marketing and Outreach Roundtable Discussion Group.
Currently, he is the Founder and Editor-in-Chief of the open-access, peer reviewed journal Marketing Libraries Journal, which was launched in Fall 2017.
Originally from Montreal, Canada, Polger holds a BA in Sociology from Concordia University (1999), an MLIS from the University of Western Ontario (2000), an MA in Sociology from University of Waterloo (2004), and a B.Ed. in Adult Education from Brock University (2009). He is currently a third year Ph.D. student in the Curriculum, Instruction, and the Science of Learning Program at SUNY University at Buffalo.
Polger moved to New York City in 2008 and became a U.S. citizen in early 2016.